Western Union - Back to school Campaign

Client : Western Union
Year : 2012

Challenge

Increasing the online visibility of Western Union

Solution

The campaign includes displaying banners on effective ad spaces of most visited websites in West Africa.


Benefits

  • Being present on the most visited websites by country
  • Reaching a wide African target segment
  • Maximizing the online visibility

Services delivered

  • Display Campaign
  • Campaign Report
  • Consulting and online strategy
  • Media Planning
 

Results

  • Good Click Through Rates